Walmart Fulfilment Services - Campaign Series

A two-part testimonial campaign for Walmart Fulfilment Services, documenting how Chinese brands and entrepreneurs have scaled internationally using Walmart’s multichannel logistics infrastructure.

The first film follows Beautypeak - a Shanghai-based mirror design and manufacturing brand - and their transition from regional supplier to international competitor through global fulfilment, streamlined shipping, and marketplace access. The second profiles a Shanghai entrepreneur in the home cooking and kitchen tools space, capturing a personal account of how logistics technology directly impacts small business growth.

Both films were shot on location in Shanghai in single production days - interview-led, with documentary b-roll capturing company culture, product craft, and operational context. The brief called for an authentic, testimonial register that would resonate with other Chinese businesses considering Walmart’s fulfilment services.