1MORE Character Series

Four 15-second character spots for 1MORE, each built around a single personality and a distinct colour palette - cyan for The Driver, purple for The Dancer, red for The Suit, and orange for The Breaker.

The brief was fashion-forward and high-contrast: short portrait films that let the product live inside a character’s world rather than being demonstrated. Each spot has its own chromatic identity, production design, and kinetic register - the dancer’s fluid movement, the driver’s controlled intensity, the suit’s crisp confidence, the breaker’s explosive energy.

Shot on ARRI Alexa Mini LF with DZO Vespid Primes for CHILLFILMS, Shenzhen.